Squier Guitars by Fender

Fender acquired U.S. guitar string manufacturer the V.C. Squier Company in 1965; by 1982 the Squier name had resurfaced as a "value brand" alternative initially manufactured and distributed in the Japanese domestic market and soon offered to Europe, North America and the rest of the world.

At the time, many other established brands offered copies of classic Fender models including the Stratocaster™, Telecaster™, Precision Bass™ and Jazz Bass™ guitars. When Squier versions of these instruments appeared, demand for them as the "official" cost-conscious alternatives was immediate, and a brand name was reborn...

Squier History

About Fender Musical Instruments Corporation
Fender Musical Instruments Corporation (FMIC) is the world's leading guitar manufacturer, and its name has become synonymous with all things rock 'n' roll. Iconic Fender® instruments such as the Telecaster®, Stratocaster®, Precision Bass® and Jazz Bass® guitars are known worldwide as the instruments that started the rock revolution, and they continue to be highly prized by today's musicians and collectors. FMIC brands include Fender®, Squier®, Guild®, Tacoma®, Gretsch®, Jackson®, Charvel®, EVH®, SWR® and Groove Tubes®, among others. For more information, visit www.fender.com.